The following a guest post by George Baker from the UK! If you want to be a guest blogger here at Kherize5, simply drop me a line with a topic!
LinkedIn is an important place to maintain a professional presence that will help you find jobs, clients and other people and businesses that can be an asset to your own professional life. Although there are a lot of people telling you what to do or not to do with you on the professional social networking platform, your profile can easily become cluttered if you apply every suggestion you learn. Use the following 7 tips for an uncluttered LinkedIn profile to keep your LinkedIn presence looking professional.
1. Keep It Real
Post a photo of yourself, not a company logo or a pet. Fake LinkedIn profiles everywhere, so you want to make sure you post a photo. Posing a photo of your pet or of your company logo gives your profile a cluttered, unprofessional look and does little to assure your network that you are a real person.
2. Simplify Your Headline
The space below your name is your professional profile and is information that will turn up in search results. Make sure that it is relevant to you and your brand, rather than a miscellaneous compilation of facts and comments that are neither professional nor related to your work.
3. Proofread Your Material
Read over everything you have posted to your profile and edit it for accuracy, and relevance. Eliminate wordiness, made-up words and misspelled words. Check your grammar and make sure that you are proud of what your profile says and how it reads.
4. Use Your Personalized Profile URL
Default profiles have very long URL addresses that are hard to remember or recognize. By customizing your URL, you give clients and employers an easily recognizable way to find you again if they need you. When you create your custom URL, make sure that you use your name or the name of your brand in the address.
5. Limit Your Connections
You might be tempted to accumulate connections on LinkedIn the same way you try to get as many Facebook friends as possible. Doing this needlessly clutters your profile and makes your connections less relevant because it’s hard to find the ones with whom you personally know and interact.
6. Update Your Status Wisely
LinkedIn represents your personal brand, so you don’t want to put information that will diminish your value there. For example, saying that you are in jail or unemployed will take away from your value, so use your status update for positive and concisely worded descriptions of your endeavors.
7. Limit The Invitations You Accept
You may not want to help another user get banned by clicking an “I don’t know this person” link, but you can archive invitation requests to clear them off your screen. Too many items on your profile can get confusing for you and your visitors, so you want to make sure that only the things that contribute to your life and business are accepted.
LinkedIn is a great place to connect to others in your profession and business. It’s a great resource for finding clients and employers as well. By following these 7 tips for an uncluttered LinkedIn profile, you will be able to get even more out of this great business site.