Facebook The New PI?



facebook the new PIFacebook, oh how we love our Facebook but is it putting you at risk? It is our profile and we are talking to our friends so we have a false sense of security and easily forget big brother is watching. Not so sure? Well, we know that what what we say can and will be used against us in the court of law. Well, how many of us have to go in front of the courts? Not an every day thing but we do have to go in front of Twitter and Facebook multiple times of day and what we say “can and will be used against us in the court of Facebook or Twitter.” Ready to dismiss this as not me, roll your eyes and have your hand on the mouse to click off? Of course you are but yet you wonder is Facebook the new PI and am I guilty and wait, is there a Facebook big brother? It makes you think for a second about you and then wonder what everyone else is doing that makes this even be discussed.

Facebook as the New PI?

Private investigators are breathing a whole lot easier these days as Facebook is helping them do thier job. They know that people just cannot resist posting things that will come into question. The rant over the ex, the photos of the weekend parties and activities, the code words that people use thinking they are sly. It is what we do and the courts are taking notice. A lawyer is hired by their client to win the case and the more cases they win, the more clients they get. There are constantly things in our lives are are going on and we need to talk about them and Facebook has given us the platform to do so. How does someone really feel? Check their Facebook as it tells more than we probably ever wanted to know.

Time to Amend Miranda Warnings?

Miranda warnings are your rights when suspected of a crime, interrogated about that crime and/or arrested. I get that many of us have never been arrested and that this does not come into play but maybe it should in our minds. As a refresher, Miranda Warnings became law in 1966 in the Supreme Court decision under Miranda vs Arizona. It has since been amended in 2010 in Berghuis vs Thompkins that it must be clearly stated before or during the interrogation that they are envoking their right to be silent and not speak with the police to ensure that they are not self-incriminating. We forget that in any lawsuit/court proceedings in a civil, family, probate and even as a witness that what we say whether verbally or posted online can be brought into evidence. The relevance is determined by the Judge and it is at their discretion to allow it. Enter that rant on Facebook; is it relevant or better, can it be interpreted as relevant?  Again, attorneys are trying to win cases for their client and what they can easily dig up on you is their job. The same way that clients/customers are look at you before they hire.

Facebook as a Ticket out of Jury Duty

Can Facebook really disqualify you as a juror? Yes it can! For some it is a “where do I sign up” and others it is a “well I respect the Court but Jury Duty is such a pain.” It is but at the same time the laywers, the defendant, the plaintiff, the prosecution in criminal cases rely upon us to help them do their job. In big cases they used to rely solely upon questioning the jurors and having their jury consultant on hand but now, they have their laptop or iPad to scope you out and disqualify you. To get your get out of jury duty ticket online will become harder but as of now, being a hater of X, Y, Z  or believer of X.Y,Z can ultimately give you the get out of jury duty free. Some are rushing to change their Facebook to “everyone” and filling it with opinions and reasons as to why they cannot serve on a case while others are looking at their Jury Duty date and piping down and ensuring their Facebook is set to the highest privacy as Facebook allows.

Protecting Yourself

The courts are here to protect. I know, this is not always the case as we either have had or have a friend who was given a bad ruling. It happens. But let’s stay with that the courts are here to protect. The lawyers know that people are going to talk about the case, as it is big part of their life and they are sitting waiting to find it. It is not every day that we are in court or dealing with court proceedings so we will seek ways to talk about it. We need the support of our friends and family to get us through the proceedings and ultimately win. We forget that we are going to be scrutinized and digging up all that they can to present in their case is the job of the lawyer/law firm.

The same holds true in every day life outside of the courts. We talk and talk about situations we are involved in whether it be looking for a new job, hating our current job, a new client, a difficult client, our breakups, our new relationships, our health … nothing is safe from being posted on Facebook or a shortened 140 character on Twitter. As small business owners we are looking for that next client, pushing to achieve the goals of current clients but yet we are still a person behind the business. We have to be safe but yet ourselves. We play it safe and create a persona that we want people to adopt based upon a short stream in Twitter or a friend or fan based Facebook.

Facebook is the new PI as there is more shared there then we ever want to know and while the courts are not ready to amend Miranda, should we look at a potential client as doing the same due diligence as the courts?

Facebook Expands Photo Tagging To Brand Pages



Facebook Logo Proud to show off your Snuggie or cup of Starbucks in photos? Now you can take it a step further and show your alliance to a brand by tagging just about anything in a photo that is categorized as a person, product or a brand. Facebook does have plans to expand this to more categories at some point. Photo tagging has been met with some concerns and many took advantage of being able to opt out of photo tagging so as to keep some level of privacy and not have a free for all and be tagged in a photo that is less than flattering.

How to Tag Brand Pages

Photos can be tagged in any area where you can view a photo in the photo viewer.

1. To tag a photo, simply click on the photo and the viewer opens.

2. At the bottom left, the menu appears and simply click Tag this Photo.

facebook expands photo tagging

3. Click on the photo to start tagging and type in what you are looking to tag the photo with (ie person, brand, product).

how to tag brands in facebook photos

As a user, you can tag any page that allows for photo tagging whether you Like the page or not. If you as a user have your photo tagging settings set to everyone, then when you tag a photo it will show up on the page that you tagged in their photos. If not, it will only be visible to your friends or friends of your friends.

The page administrator of a page can opt out of allowing users to tag photos (in case you forgot or wish to update with the new tagging of pages).

a) Clicking Edit Page (at the top right side of the page)

edit facebook page

b) Un-check/opting out of “Users can add photos” and also “Users can add videos.” San Diego Zoo seems to have taken advantage of this as they are unable to be tagged.

edit facebpok page


We hear the groans of the spammers who were already sifting through old photos getting ready to be on the attack. The tagged photos do not show up on the wall and instead in the photos tab however that should not put a brand at ease as according Inside Facebook, “Photos is Facebook’s most popular native application, receiving huge numbers of Page views.”

As a brand, for those users that do not abuse this functionality, this could be very good to increase their visibility on Facebook. A brand like Gap can have thousands of users tag themselves in their clothing. People are proud to show off the brands they support and get their friends involved.

What do you think, is this a good feature or one where due to spam, administrators will have to opt-out of photo tagging?


How to Disable & Opt Out of Facebook Photo Tagging



Facebook logo

photo credit: Ben Stein

Photo tagging in Facebook is very popular as people love to share the photos and let everyone know who their friends are. With this popularity comes some much unwanted spam, many times unbeknownst to those that are actually tagging friends in photos. Disabling the ability to allow friends to tag you in photos could be necessary, especially for those that have a more open policy when it comes to friending on Facebook. We know your friends do not mean any harm and do not want to be the one that tags you and exposes you to spam, however when they allow an application or a website to gain access to their profile, they are inviting in access to your profile … unless you have taken the necessary steps to protect your profile. One of them is to disable photo tagging.

How to Disable Facebook Photo Tagging

1. Account. At the drop down menu, click on Privacy Settings. 

2. Privacy Settings. Located at the bottom left is Apps and Websites. Click on the Apps and Websites to gain access to what is shared through applications and websites.

Facebook Apps and Websites3. Apps and Websites. Once you click on “edit your settings” a new window opens for you to control what is shared. Here you click on “Edit Settings” at Info accessible through your friends.

Information shared through friends

4.  Info accessible through your friends. Once you click to edit settings, yet another new window opens which is the most important as it relates to your privacy settings. There are a lot of choices contained within this window and where you decide what is shared with outside apps and websites. To disable photos and videos, simply uncheck the box and save your changes. In doing so, you will be blocking your friends from being able to tag you in a photo. They may still @yourname in a status update or a comment however they will not be able to tag you in the actual photo.

Facebook photos and videos of me

The second part of being tagged in photos comes in the form your friends’ photo tagging suggestions. The suggestions are a bit more protected when enabled as, according to Facebook,

  • Only friends can tag you in photos
  • We’ll notify you when a friend has tagged you
  • You can remove a friend’s tag at any time
  • Tag suggestions are based only on photos you’ve allowed yourself to be tagged in

However, if a photo “looks” like you, your name is suggested. Naturally this is enabled by default and would need to be disabled so you can opt out.

How to Opt out of Suggested Facebook Photos

If you have customized settings as I do, the following steps would need to be taken to opt out of suggested photo tagging.

1. Account. Once again you need to access your privacy settings which is easily done through your account and clicking on privacy settings.

2. Privacy Settings. As stated above, when you have customized privacy settings, you would need to click Customize Settings.

Customize Facebook Settings

3. Things Others Share.  A new window opens when you click customize settings and opting out is located under the Things Others Share area. Disabling is very easy as it is a drop down where you click disable as opposed to enable. When you do click edit settings, the photos of people that you interact with most is displayed. As you are unaware of what their settings are (ie are they are set to everyone where you are set to friends only) in trying to keep your profile set a comfortable privacy setting for you, opting out may may be something to consider.

disable Facebook suggested photos

Your Facebook settings, while we can never believe are completely customizable and protected, do have some measures you can take to protect your photos, especially if you are posting of your children or were a little over zealous at the college parties and found yourself in photos that are not as flattering as you would like.

Bing To Feature Facebook Likes More Prominently

Bing feartures facebook likes in search results

photo credit: Mashable

Bing, always the bridesmaid and never the bride had announced on Thursday that they were expanding upon their Facebook like results and featuring them more prominently in the search results. But, it was once again overshadowed by Google punishing Overstock.com and then the Google Guillotine of ridding search results of sites with shallow or low-quality content. The “Farmer Update” as termed quite fabulously by Danny Sullivan at searchengineland.com goes into great detail about Google improving search results by creating algorithms to free them from scrapers and content farms. Poor Bing.

Bing Featuring Facebook Likes More Prominently

Bing announced in December the new trusted search with Facebook where they would be providing likes of friends as part of the search results. If you opted into instant personalization and your friends liked pages that matched your search query their results would appear down at the bottom of the page. Now, Bing has added the likes to the actual result where it is ranked. If you are thinking, geez, this sounds familiar. I feel like I have heard this before. Well, you have as Google recently updated their social search results.

Bing Facebook Likes at bottom of search

photo credit: Bing Community Search Blog

According to Bing, they are extending the Likes in results to annotate any of the URLs returned by their algorithmic search results. Does this mean that any page we have liked and linked on Facebook will appear in the search results regardless of our privacy settings? There has been no mention of this on any research performed and searches on Bing did not have results from my page however according to InsideFacebook.com this change has not been rolled out yet. If it does include any page that we have liked regardless of us opting out of instant personalization, I can see some unlikes coming.

Bing extends facebook likes in results

photo credit: Bing Community Search Blog

Page Likes in Search Results

What about page likes? Facebook has made some pretty extensive and comprehensive changes to the business fan pages that do allow an administrator to act as the page and not themselves. This is a welcomed change but if a brand likes a page will that show up or is this limited to just individuals? Does this new change compromise the privacy that the administrator has set up for their own page? In other words, are pages automatically opted in (without an option to opt out) of instant personalization? I cannot confirm or deny this so I open it up to the community. Has anyone heard anything about the pages?

Naturally for any results to appear you have to be signed into our Bing account and your search query has to match something that a friend(s) have liked. Again what about a brand? If Kherize5 likes Pepsi and you are a fan of us and, you are searching on Bing for Pepsi will it show up that Kherize5 liked it?

Facebook Commenting System

Also there is the Facebook popularity contest commenting system where users can like a comment. Does that like come into the search results as it is a like, it can be matched with your profile, keywords (both in your comment and then the article) and then does that make the article appear or do you have to like the article for it to appear in search results? Does the credibility score play a role? If so then I can see it now, the gaming of Facebook and Bing will be plentiful. This is very confusing or is it me and we should just consider that every like has the possibly of appearing in search results?

The popularity of the social signals appearing in the search results is heating up however I do not see Facebook likes having enough power to lure people over to Bing and take away massive amounts of search share from Google. They tried to be competitive by copying Google’s results but they were caught. They were telling us that Google’s search results were better than theirs, right? Doesn’t this hurt their credibility or are they such a non player that we do not pay that much attention?

Does Facebook have the power to lure people over to Bing and make Bing their search engine of choice? Or does our loyalty lie with Google?